MIJO hosts Divine Creator Lab as creators play in a space free from AI

MIJO hosted the Divine Creator Lab at our Bowery space, bringing creators together to push the possibilities of six-second video. Divine is a social platform where AI-generated content is not allowed. Divine’s CEO Rabble, CMO Alice Chan, and prolific content creator Jimmy Here spoke at the event before participants drew creative prompts, developed ideas, and took them onto the streets of New York City to shoot.

MIJO painted a giant mural reading “Human Creativity Will Rise Again” on our office wall to inspire participants and hung large format wheatpaste posters across the street. Together, the installations brought Divine’s point of view into the physical world, turning the space and the surrounding Bowery streets into part of the Creator Lab experience.