POD NETWORK

Pod Network came to MIJO with a problem familiar to a lot of emerging tech brands: how do you make something deeply technical feel human, entertaining and worth paying attention to? We built the idea around two fictional trading personalities, Chad and Irfan, turning internet culture, crypto behavior and the language of competition into something people could immediately understand and play with.


Then things got real. Chad and Irfan became the face of a live trading competition on Pod, drawing nearly 2,000 entrants and roughly 2 million trades, with a Rolex on the line. The work blended character, gaming, sports-style competition and blockchain into a launch that felt more like culture than crypto marketing.

Industry

Tech, Crypto

Year

2026

Scope

Video