MIJO, Noble and Neil Patrick Harris release new brand film, “Life”

MIJO teamed up with Noble Mobile and its new investor and brand ambassador, Neil Patrick Harris, to launch “Life,” a brand film that gives the world beyond your screen the full tech launch treatment. Part of a broader ecosystem of content, the film pairs Neil’s comic timing with Noble’s simple proposition: get rewarded for spending less time on your phone. MIJO shaped the strategy and creative, with Neil actively involved in bringing the idea to life.